Meet the Team
We specialize in helping retirees have a retirement they can be confident in. To do so, we offer comprehensive financial services specialized towards those in or approaching retirement. Our services include Medicare supplements, both individual and group, life insurance, retirement income planning, wealth management, tax minimization planning, long term care and legacy planning.
Our Team
Meet the professionals behind our company.
Since 2002, we have been helping Floridians navigate the challenges and complexities of retirement planning. We specialize in helping retirees live a retirement they can be confident in without having to worry about running out of money, claiming Social Security at the wrong age, overpaying in taxes or making an irreversible mistake in the retirement planning process.
By working with people of all ages, our goal is to be a full-service company for you and your family. We also offer personalized insurance services including Medicare supplements, both individual and group, life insurance, long term care insurance, both individual and group, and dental plans.
Work with Someone Who is Dedicated
Working with someone you were referred to is all about confidence— confidence in your friend’s opinion, confidence in the service provider’s reputation and confidence they can do the same for you. And, as consumers, we seek out those service providers our family, friends, colleagues, and neighbors have recommended, based on their experiences, before blindly choosing.
At Baacke Insurance & Financial Services, we are proud to say most of our business comes from referrals from satisfied customers. We work hard to keep our clients satisfied, and continually build upon those relationships, so the referrals mean a lot to us.
If you want to work with someone who is dedicated to helping you with planning for retirement, contact us today. We look forward to meeting you.
Brian W. Baacke
Founder, President & Financial Advisor
FEP Volunteer Educator
Brian has been serving the people of Florida with his life and health insurance licenses since 2002. In addition, Brian is securities and advisory registered. He is a lifetime member of The Corporation for Long-Term Care Certification (CLTC) since 2005 and has been working with, employer groups and associations offering Group Medicare Supplements. Brian has received extensive training on income maximization and Social Security strategies, and uses his knowledge daily to help clients maximize their lifetime benefits. Because of Brian’s exceptional professional knowledge, strict ethical conduct and outstanding client service, Brian has qualified as a top producer with the Premier Association for Financial Professionals®, the Million Dollar Round Table, multiple times. Brian is a graduate of Purdue University and is excited to see how he can apply his talents to your unique situation.
Brian Baacke is also an Educator with Financial Education Partnership, one of the largest and fastest growing 501(c)(3) nonprofits in the country.
The Financial Education Partnership (FEP) is a 501(c)(3) nonprofit organization dedicated to providing free educational resources to the public. Founded as a result of an urgent need to eliminate financial illiteracy, FEP has helped thousands of individuals become more fiscally fit by understanding financial pitfalls that they may encounter in their everyday lives.
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Karin Botelho
Financial Advisor & Licensed Insurance Agent
FEP Volunteer Educator
Karin is a fully licensed life & health insurance agent and a registered
representative/investment advisor representative in Florida. Karin specializes in
Retirement planning, Investment Management and Estate planning by using tax efficient
strategies to help you achieve your goals.
Karin holds a bachelor’s degree in finance from the University of South Florida. In
addition, she earned a Certified Employee Benefits Specialist (CEBS) designation from
the prestigious Wharton School (University of Pennsylvania) and is dually registered
through FINRA's Series 7 and NASAA's Series 66 exams, enabling her to offer both
broker dealer and investment advisory services.
With a deep understanding of both securities and principal protected investments, Karin
designs comprehensive, personalized retirement-income strategies that align with her
clients’ long-term objectives and risk profiles. Her approach emphasizes tax efficiency,
helping clients preserve and grow their wealth through all stages of retirement.
Karin is passionate about empowering individuals to prepare for a secure financial
future. She welcomes the opportunity to connect and explore how she can support
your retirement planning and financial goals.
Crystal Sudbury
Financial Advisor & Licensed Insurance Agent
FEP Volunteer Educator
Crystal is a dedicated Financial Advisor and Licensed Insurance Professional who specializes in helping individuals and couples navigate the important financial decisions that come with
retirement. Whether you're exploring Medicare options or planning your investment strategy for the years ahead, Crystal strives to bring clarity, compassion, and confidence to the
process.
She holds the Wealth Management Certified Professional (WMCP®) designation from The
American College of Financial Services, equipping her with advanced knowledge in retirement
income planning, wealth preservation, and insurance solutions tailored to your stage of life.
Crystal believes retirement should be about confidence, not uncertainty. She has a passion for
educating her clients, helping to ensure that each conversation leaves you feeling more
informed and empowered to make decisions that align with your goals. Her mission is simple:
to help you enjoy the retirement you’ve worked hard for—with a clear, personalized plan in
place.
Having grown up with a deep understanding of financial insecurity, Crystal knows firsthand
the anxiety that can come from feeling unprepared. That experience fuels her empathetic
approach today. She understands your concerns and works patiently with you to overcome
the fear of not having enough—or losing what you've built.
When you sit down with Crystal, you’re not just getting a financial advisor—you’re gaining a
partner who genuinely cares about your future and is committed to helping you live the
retirement you deserve.
Kelli Soukup
Licensed Insurance Agent
FEP Volunteer Educator
With a passion for helping others achieve lasting financial security, Kelli Soukup is a licensed insurance professional with extensive experience in Medicare and retirement planning. She is dedicated to guiding individuals and families toward confident, informed decisions at every stage of life.
Kelli specializes in creating personalized insurance solutions and retirement strategies tailored to each client’s unique goals and values. Known for her client-first approach, she takes the time to listen, educate, and empower—ensuring every plan is not only comprehensive but also clearly understood.
Whether she’s helping protect what matters most through life and health insurance or building a strong foundation for retirement, Kelli is driven by the belief that financial planning isn’t just about numbers—it’s about people, purpose, and peace of mind.

A Sarasota native, Kelli enjoys spending quality time with her family and giving back to her community through her work as an active member of the Junior League. In all she does, Kelli strives to lead with integrity, empathy, and a commitment to lifelong relationships.
Bret A. Fuller
Licensed Insurance Agent
FEP Volunteer Educator
Bret has been a licensed insurance agent since 2008, specializing in Medicare, individual health insurance, and employer group health benefits. With over 15 years of experience, he is committed to helping clients make informed decisions and find coverage that truly meets their needs. He values clear communication, long-term relationships, and simplifying the insurance process for every client he serves.
Originally from Sarasota, Florida, Bret moved to Maggie Valley, North Carolina in 2022 with his wife, Corinne, and their two dogs. While he now calls the mountains of Western North Carolina home, he continues to proudly serve his Florida clients with the same personalized attention and care.

In his free time, Bret enjoys golfing and is proud to maintain a single-digit handicap.
Sarah Ehmann
Licensed Insurance Agent
FEP Volunteer Educator
Licensed in the state of Florida as both an Insurance Professional and a Registered Pharmacy Technician, Sarah brings a unique blend of healthcare knowledge and insurance expertise to Baacke Insurance and Financial Services. Her background includes over a decade of hands-on experience in retail, hospital, and IV pharmacy settings, where she developed a strong foundation in accuracy, patient care, and compassion.
Prior to transitioning into insurance, Sarah spent 15 years in leadership roles at a globally recognized coffee company. There, she became known for building trust, leading high-performing teams, and creating meaningful relationships—skills she now brings to her work with clients as they navigate important financial and insurance decisions.
Professional, approachable, and genuinely committed to doing what’s best for each client, Sarah makes complex choices feel clear, personal, and empowering.

Outside of work, Sarah enjoys traveling and discovering coastal destinations with her husband—especially throughout the Virgin Islands and the Caribbean, where they love soaking in the sun, culture, and local cuisine.
Brent Baacke
Licensed Insurance Agent
FEP Volunteer Educator
Brent is a fully licensed life and health insurance agent in Florida. With a robust foundation in problem-solving and a passion for helping others protect their lifestyles. Brent enjoys educating people so they can make better decisions with the options they have.
After graduation from Cardinal Mooney High School in 2018, Brent has prioritized consistent education and training in order to provide accurate and fresh perspectives with a tenacious dedication towards helping you reach your goals. His Retirement Analyzer training allows him to help clients plan their retirement: using their budget, and offering strategies to reduce taxes, and not outlive their money.
Brent enjoys spending time with his family and friends. He loves to learn and try new things; his favorite hobbies include cooking, listening to music, and tennis.
Priscilla Paul
Front Office Administrator
Maureen Jachym
Front Office Administrator
